Ben Wants to Purchase a New Tablet

Multiple Choice

Ben wants to purchase a new tablet. He spends a lot of time researching the latest features available on different brands of tablets. He extensively reads most of the technology consumer blogs. In this scenario, Ben has created a willingness to expend time and energy on preparations to purchase the target, making him a(n) _____ consumer.

A) risk-taking
B) strategic
C) opportunistic
D) self-centered
E) motivated