Multiple Choice
Which of the following statements is true of perceived risk?
A) It is high when positive outcomes are unlikely.
B) It is high when an old service or product is offered.
C) It is high when an offering has a low price.
D) It is high when an offering is technologically simple.
E) It is high when negative outcomes are likely.
Correct Answer:

Verified
Correct Answer:
Verified
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