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    Consumer Behavior Study Set 1
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    Exam 3: From Exposure to Comprehension
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    One Way to Increase Personal Relevance of Stimuli Is by Using
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One Way to Increase Personal Relevance of Stimuli Is by Using

Question 75

Question 75

True/False

One way to increase personal relevance of stimuli is by using dramas and mini-stories that depict the experiences of actors or consumers through a narrative in one or more ads.

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