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At Sulgen Bed and Bath Store, the Mattresses Displayed Are

Question 13

Multiple Choice

At Sulgen Bed and Bath store, the mattresses displayed are covered with linen and pillows are placed on the mattresses. This is done to influence the perception of the products. This setting is an example of _____.


A) closure
B) figure and ground
C) grouping
D) zapping
E) zipping

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