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  3. Study Set
    Consumer Behavior Study Set 1
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    Exam 5: Attitudes Based on High Effort
  5. Question
    _____ Is an Overall Evaluation That Expresses How Much Consumers
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_____ Is an Overall Evaluation That Expresses How Much Consumers

Question 18

Question 18

Multiple Choice

_____ is an overall evaluation that expresses how much consumers like or dislike an object, issue, person, or action.


A) Ability
B) An attitude
C) Motivation
D) An opportunity
E) Exposure

Correct Answer:

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