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Mel Recently Started Following a Healthy Diet and Has Promised

Question 28

Multiple Choice

Mel recently started following a healthy diet and has promised his nutritionist that he is going to eat only healthy food. On his way back home from work one day, he notices a new fast food restaurant. He decides to enter the restaurant to just have a look at the menu but ends up buying a large pizza. This is an example of:


A) affect.
B) intermediate consumption.
C) variety seeking.
D) impulse purchase.
E) symbolic consumption.

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