Multiple Choice
Marketers who direct their efforts toward people who are buying products to use either directly or indirectly to produce other products are known as _____.
A) consumer marketers
B) business marketers
C) mass marketers
D) niche marketers
Correct Answer:

Verified
Correct Answer:
Verified
Q176: Ownership utility satisfies wants by providing goods
Q177: Companies use event marketing when they sponsor
Q178: Deadly Nightmare, a heavy metal band, is
Q179: Relish Inc. manufactures an assortment of snack
Q180: Mauve Inc. purchased a global data collection
Q182: Customer loyalty is the payoff for delivering
Q183: Although both B2C and B2B marketers segment
Q184: Henry Ford's famous quote "You can have
Q185: _ is the development and promotion of
Q186: Cognitive dissonance is the part of postpurchase