Which of the Following Is a Key Feature of an Organization

Multiple Choice

Which of the following is a key feature of an organization that adopts the marketing concept?

A) Departments throughout the organization adopt a customer orientation.
B) The sales department is informed that its top priority is to improve the company's profitability.
C) The marketing department is seen as the only department capable of creating lasting value.
D) The goal of the organization is to maximize market share by keeping prices as low as possible.