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Business Research Methods Study Set 4
Exam 12: Using Questionnaires and Scales
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Question 21
True/False
The data gathered by researchers engaged in very large studies tends to be mostly or entirely quantitative data.
Question 22
True/False
Sentence completion exercises are projective techniques. In a sentence completion exercise, the researcher starts a sentence and asks the respondent to complete it.
Question 23
Multiple Choice
Using a rating scale, the researcher can ask participants in the research to:
Question 24
Multiple Choice
The researcher works hard at producing a questionnaire and/or scale that:
Question 25
True/False
Questionnaires and scales are widely used in survey research.
Question 26
Multiple Choice
Assumptions about the kind of knowledge that will be generated by the research are:
Question 27
True/False
Online methods are commonly used, and they are very effective where the population has access to the technologies and the skills necessary to use those technologies.
Question 28
True/False
Questionnaires are very precisely structured data gathering instruments.
Question 29
Multiple Choice
A pilot study is:
Question 30
Multiple Choice
When used as a data gathering instrument respondents are asked to:
Question 31
Multiple Choice
When the data collection methods are devised, the researcher then proceeds to:
Question 32
True/False
There are many software packages, such as Survey Monkey, SurveysPro, Snap Survey's Ltd and Question Pro, which facilitate the creation of questionnaires to be used in face to face (F2F) research on in online research (ORM).