Multiple Choice
The holistic characteristics of an environment mean that professional designers of service environments tend to:
A) focus on the general ambience
B) specialise in a particular type of servicescape
C) adapt to any given servicescape
D) concentrate on the similarities between servicescapes
E) all of the above
Correct Answer:
Verified
Correct Answer:
Verified
Q1: The use of scent and colour can
Q3: Which of the following is NOT a
Q4: The vast majority of people's service encounters
Q5: The design of a servicescape involves all
Q6: A group of general practitioners (GPs) has
Q7: Is the servicescape model a practical and
Q8: Which of the following is NOT a
Q9: Cold colours tend to heighten anxiety and
Q10: Colour schemes for stores such as Tiffany's,
Q11: Using the same shopping centre as above