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  3. Study Set
    Services Marketing
  4. Exam
    Exam 14: Handling customer complaints and managing service recovery
  5. Question
    The Cost of Complaining Is Sometimes So High That It
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The Cost of Complaining Is Sometimes So High That It

Question 69

Question 69

True/False

The cost of complaining is sometimes so high that it is easier for the consumer to defect to another supplier.

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