Pharmax Inc

Multiple Choice

Pharmax Inc., a pharmaceutical firm, holds annual surveys for its employees and the alliance partners' employees. After the survey, the management discusses the issues brought up by the employees and their suggestions. Conflicts are avoided by regular interaction, and any dispute that arises is resolved at an early stage. Through these measures, Pharmax seeks to primarily achieve _________.

A) organized alliance-management knowledge
B) increased external visibility
C) intervention and accountability
D) increased profits