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    Strategic Management Study Set 6
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    Exam 1: What Is Business Strategy
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    A Company's Primary Purpose That Often Specifies the Business or Businesses
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A Company's Primary Purpose That Often Specifies the Business or Businesses

Question 21

Question 21

Essay

A company's primary purpose that often specifies the business or businesses in which the firm intends to compete-or the customers it intends to serve-refers to its ___.

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