True/False
For some consumer products such as cigarettes,soft drinks,and candy that have a low per-unit cost,income is often a more valuable segmentation variable than is population.
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q12: In 2016,the 10 most populous countries in
Q13: Approximately 70 percent of India's population is
Q14: McDonald's operates in over 118 countries;however,80 percent
Q15: Demographic changes can create opportunities for marketing
Q16: SRI International developed Values and Lifestyles (VALS).Such
Q18: The Swatch Group markets watches in all
Q19: Companies like Coca-Cola had the first-mover advantage
Q20: By 2030,30 percent of the U.S.population will
Q21: There is a tendency to overstate the
Q22: When making a decision about market entry