Multiple Choice
Manuel Banales, Marketing Director of Plano Power Plants, Inc.'s Electrical Division, is directing a study to identify and assess the relative importance of product features.Manuel directs his staff to design a survey questionnaire for distribution to 100 of Plano's 954 customers.For this study, the set of 100 customers is ___.
A) a parameter
B) a sample
C) the population
D) a statistic
E) the frame
Correct Answer:

Verified
Correct Answer:
Verified
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