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ECPM Measures the ROI of an Ad by Dividing the Total

Question 64

Multiple Choice

eCPM measures the ROI of an ad by dividing the total earnings of the ad by which of the following?


A) the total number of impressions
B) the total number of impressions in hundreds
C) the total number of impressions in thousands
D) the total number of impressions in millions

Correct Answer:

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