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Francois, a Sales Representative for an Accounting Software Service Provider

Question 76

Multiple Choice

Francois, a sales representative for an accounting software service provider will be making a sales call on Martin, Smith and Dhillon Ltd a local accounting firm.He will be meeting the procurement officer in the next couple of days to demonstrate the value added his product line provides.The day before the meeting, he had a bunch of balloons and a note that said, "Friday will be your lucky day," sent to accounting firm's procurement officer.What kind of approach is Francois using?


A) curiosity
B) product
C) opinion
D) SPIN
E) customer benefit

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