Javier Was Thrilled to Learn His Company Has Decided to Invest

Multiple Choice

Javier was thrilled to learn his company has decided to invest a great deal of money in the product he is managing. He knows that even with its recent high rate of growth and the fact that it dominates its market, he needs more money to establish it firmly. Using the BCG portfolio analysis, Javier's product would be classified as a(n)

A) star.
B) cash cow.
C) question mark.
D) dog.
E) anchor.