Multiple Choice
Which of the following describes the 80/20 principle?
A) Market segmentation succeeds about 80 percent of the time and fails 20 percent.
B) Roughly 80 percent of total product sales come from 20 percent of customers.
C) Roughly 80 percent of the market segment is tapped and 20 percent has not yet been reached.
D) Roughly 80 percent of the market can be segmented and 20 percent cannot.
Correct Answer:

Verified
Correct Answer:
Verified
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