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    Contemporary Marketing Study Set 4
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    Exam 9: Marketing Segmentation, Targeting, and Positioning
  5. Question
    What Type Marketing Strategy Focuses on Producing Several Products and Pricing
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What Type Marketing Strategy Focuses on Producing Several Products and Pricing

Question 229

Question 229

Multiple Choice

What type marketing strategy focuses on producing several products and pricing, promoting, and distributing them with several marketing mixes designed to satisfy smaller segments?


A) mass
B) differentiated
C) societal
D) demographic

Correct Answer:

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