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  3. Study Set
    Contemporary Marketing Study Set 4
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    Exam 8: Marketing Research, Decision Support Systems, and Sales Forecasting
  5. Question
    What Kind of Data Is Information Collected for the First
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What Kind of Data Is Information Collected for the First

Question 272

Question 272

Multiple Choice

What kind of data is information collected for the first time, specifically for a marketing research study?


A) secondary
B) primary
C) soft
D) experimental

Correct Answer:

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