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    Contemporary Marketing Study Set 4
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    Exam 1: Marketing: the Art and Science of Satisfying Customers
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    Mars Inc'S M&M's Division Donates 50 Cents of Specially Marked Candy
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Mars Inc'S M&M's Division Donates 50 Cents of Specially Marked Candy

Question 68

Question 68

Multiple Choice

Mars Inc.'s M&M's division donates 50 cents of specially marked candy sales to the Special Olympics. What is this an example of?


A) event marketing
B) person marketing
C) cause marketing
D) place marketing

Correct Answer:

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