Match Each Item with the Correct Statement Below

Multiple Choice

Match each item with the correct statement below.
-A(n) _____ is a general guideline that reflects marketing objectives and influences specific pricing decisions.

A) competitive bidding
B) penetration pricing strategy
C) list price
D) trade discount
E) price flexibility
F) promotional pricing
G) loss leader
H) cannibalization
I) bundle pricing
J) odd pricing
K) transfer price
L) profit center
M) skimming pricing strategy
N) competitive pricing strategy
O) pricing policy
P) market price
Q) noncumulative quantity discount
R) step out
S) bot
T) cash discount