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    Contemporary Marketing Study Set 4
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    Exam 12: Marketing Channels and Supply Chain Management
  5. Question
    What Is a Common Characteristic of a Channel When the Unit
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What Is a Common Characteristic of a Channel When the Unit

Question 80

Question 80

Multiple Choice

What is a common characteristic of a channel when the unit price of the product is low?


A) The product will be sold direct.
B) The channel is short.
C) The channel length will not be affected.
D) The channel is long.

Correct Answer:

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