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    Contemporary Marketing Study Set 4
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    Exam 10: Product and Service Strategies
  5. Question
    Which Variable of Service Quality Best Represents the Service Provider's
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Which Variable of Service Quality Best Represents the Service Provider's

Question 186

Question 186

Multiple Choice

Which variable of service quality best represents the service provider's understanding of the customer's needs?


A) tangibles
B) assurances
C) empathy
D) reliability

Correct Answer:

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