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    Exam 17: Relationship Marketing and Customer Relationship Management CRM
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    What Is a Potential Drawback of a Company Focusing on Price
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What Is a Potential Drawback of a Company Focusing on Price

Question 209

Question 209

Multiple Choice

What is a potential drawback of a company focusing on price?


A) It makes advertising and promotional expenses worthless.
B) It doesn't provide the firm with a competitive advantage.
C) It cuts into profits.
D) It will not motivate customers to enter into a buying relationship.

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