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    Exam 15: Servicing the Sale and Building the Partnership
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    The Major Advantage of a Telephone Call Over Written Correspondence
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The Major Advantage of a Telephone Call Over Written Correspondence

Question 32

Question 32

Multiple Choice

The major advantage of a telephone call over written correspondence is that:


A) it is cheaper
B) less time is involved
C) it offers spontaneity
D) the buyer is a"captive audience"
E) two-way communication is involved

Correct Answer:

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