Roni Harris, a College Student in the Business Department of Her

Multiple Choice

Roni Harris, a college student in the business department of her local university, originally planned to major in accounting. However, she discovered an interest in product marketing and sales and is taking courses in these areas.

-Roni,who lacks sales experience,has been assigned a mentor,Mark,who has been in the Compu-Tex sales department for 10 years. Mark tells Roni that he believes the best way to build long-term relationships with customers is to follow the CARE model. What should Roni most likely do if she takes Mark's advice?

A) Emulate Mark's speech and gestures when he gives sales presentations to clients.
B) Ask Mark for a list of qualified prospects to improve her chances of closing a sale.
C) Use CRM systems to ensure that clients receive software updates.
D) Follow through on customer service commitments.
E) Use positive self-talk to build her self-esteem.