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As a Retail Clothing Store Manager, Randy Frequently Asks His

Question 74

Multiple Choice

As a retail clothing store manager, Randy frequently asks his staff what customers are saying, what they are asking for, and what they are coming into the shop wearing. He also attends the fashion symposium that's held every quarter in the town's main shopping district. Randy's efforts will likely help him


A) avoid cognitive dissonance.
B) implement just-in-time marketing promotions.
C) identify potential opportunities.
D) avoid the need to understand regional culture.
E) achieve cost savings.

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