In the Context of the Steps of the Innovator's Imperative

Multiple Choice

In the context of the steps of the innovator's imperative, which of the following is a difference between reaching out and uncovering principles?

A) Unlike in reaching out, the step uncovering principles explores why a product or service works.
B) Unlike in uncovering principles, the step reaching out deals with questioning preexisting assumptions about a customer.
C) Reaching out is the first step of the innovator's imperative, whereas uncovering principles is the second step of the innovator's imperative.
D) Reaching out is the final step of the innovator's imperative, whereas uncovering principles is the first step of the innovator's imperative.