Which Guideline Is Part of the Sales and Marketing Executive

Multiple Choice

Which guideline is part of the Sales and Marketing Executive International (SMEI) code of conduct?

A) a concept of selling that includes generating the most profit possible for the firm
B) willingness to seek out and report unethical behavior by both management and sales personnel
C) keeping at least a minimum level of professionalism in all transactions
D) acknowledging one's accountability to the organization to improve sales knowledge
E) putting the firm's objectives first in all selling transactions