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Although Recreational Equipment,Inc

Question 194

Multiple Choice

Although Recreational Equipment,Inc.(www.rei.com) has typical retail store hours,35 percent of its orders are placed between the hours of 10 p.m.and 7 a.m.This shows how electronic commerce contributes to customer value through the creation of


A) time utility.
B) place utility.
C) possession utility.
D) form utility.
E) access utility.

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