Multiple Choice
Before a new product or service is developed, a firm should have a precise protocol, a statement that includes which of the following?
A) a clear plan for product distribution
B) an analysis of potential competitors' products
C) a precise budget of how much can be spent for the marketing program
D) a well-defined target market
E) clear financial goals and expectations
Correct Answer:
Verified
Correct Answer:
Verified
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