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Direct Investment as a Global Market Entry Strategy Refers to

Question 135

Multiple Choice

Direct investment as a global market entry strategy refers to


A) offering the right to a trademark, patent, trade secret, or similarly valued items of intellectual property in return for a royalty or fee.
B) contracting with a foreign firm to manufacture products according to certain specifications.
C) a foreign company and a local firm investing together to create a local business.
D) having a company handle its own exports directly, without intermediaries.
E) a domestic firm actually investing in and owning a foreign subsidiary or division.

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