Situational Influences Refer to

Multiple Choice

Situational influences refer to

A) the aspects of the purchase situation that impact the consumer purchase decision process: purchase task, social surroundings, physical surroundings, temporal effects, and antecedent states.
B) the temporary impediments to a consumer's purchase decision.
C) psychological concepts that are useful for interpreting buying processes and directing marketing efforts.
D) the feelings of postpurchase anxiety that can arise from a number of different factors including social surroundings, physical surroundings, psychological effects, and precedent states.
E) both the objective and subjective attributes a consumer uses to compare different products and brands.