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    Exam 6: Target Markets, Segmentation and Evaluation
  5. Question
    Which of the Following Is an Example of a Behavioristic
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Which of the Following Is an Example of a Behavioristic

Question 203

Question 203

Multiple Choice

Which of the following is an example of a behavioristic segmentation variable?


A) Family size
B) Climate
C) Age
D) Usage rate
E) Personality characteristics

Correct Answer:

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