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While Shopping at a Local Grocery Store, Taylor Sees a Display

Question 21

Multiple Choice

While shopping at a local grocery store, Taylor sees a display of his favorite brand of energy drink. He buys some to take home for the weekend. This purchase process would be described as


A) routinized response behavior.
B) extended decision making.
C) limited decision making.
D) situational perception.
E) enduring involvement.

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