Multiple Choice
Maggie has been a loyal customer of Apple for years. She likes to own the latest products and looks forward to announcements about product releases. She owns an Apple phone, iPad, and MacBook and hopes to purchase the new model phone when it's released in the fall. Maggie was talking to one of her friends about Apple and was surprised to learn that Apple was involved in some workforce-related issues at their overseas plant. Her friend was telling her that Apple paid very low wages and people were required to work long hours. Maggie reasoned that this issue must be related to a third-party manufacturer since Apple would never treat their employees this way. She dismisses the incidence and explained to her friend that it must have been an honest mistake. What type of process is Jeremy utilizing with regard to the information about Apple?
A) selective distortion
B) selective exposure
C) selective retention
D) selective perception
Correct Answer:

Verified
Correct Answer:
Verified
Q103: When Shannon started high school, she dated
Q104: Buyers' actions are affected by one or
Q105: An opinion leader is likely to be
Q106: During the evaluation of alternatives stage of
Q107: Expecting ethical business behavior reflects our culture.
Q109: There are situational influences that cannot be
Q110: When buying frequently purchased, low-cost items, a
Q111: A culture can be divided into subcultures
Q112: Experience has shown you that your customers'
Q113: Jennifer was flying to Belize for vacation