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Malcolm Lewis Has Come Up with the Idea of a System

Question 236

Multiple Choice

Malcolm Lewis has come up with the idea of a system for picking up people's cars while they are at work, washing and waxing them, and returning them for a fee. Having been a big success in his home city, Malcolm plans to expand his operation into other cities. The service described here seems best suited to


A) party-plan retailing.
B) franchising.
C) vending.
D) corporate chain retailing.
E) off-price retailing.

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