Question 1

The design of a document conveys a specific image of the

Accepted Answer

A)   subject of the document.
B)   reader.
C)   document's creator.
D)   global economy.
E)   culture in which the document was produced. C

Question 2

Why is usability testing an important step in document design?

Accepted Answer

Usability testing, or assessing one's documents with real audiences, is an important step in document design. A document that looks attractive may or may not work for an audience. To know whether a design is functional, one should test it with the audience. According to Jakob Nielsen, a usability consultant, testing a draft with five users will reveal 85% of the problems with the document. One should test documents with people who are most likely to have trouble with it such as very old or young readers, people with little education, or people who read English as a second language.

Question 3

Which of the following statements about design conventions is true?

Accepted Answer

A)   They provide a design language and shape audience expectations.
B)   They work equally well with all audiences.
C)   They are unaffected by changes in technology.
D)   They are static in nature and stay constant over long periods of time.
E)   There are no risks associated with violating them. A

Question 4

Angie is designing a brochure for an upcoming career fair that she hopes will help attract a more diverse set of job candidates to her company, which currently employs only 20% women and 10% people of color. When selecting visuals for the brochure, which of the following strategies should she use?

Accepted Answer

A)   Use a photo of workers featuring only white men to underscore the company's need for diversity.
B)   Use a photo featuring 40% women and people of color to maintain authenticity while reflecting the company's hiring goals.
C)   Use a photo featuring exclusively women and people of color to make the brochure more appealing to the desired candidates.
D)   Use only photos of machinery or other objects to avoid drawing attention to the company's lack of diversity.
E)   Avoid using visuals in the brochure at all.

Question 5

Margaret, who runs a small lifestyle store in Michigan, recently designed a website to publicize her products and increase her customer base. While designing the site, she used snapshots of her products and photos of local celebrities who visited her store. In addition, she used a bar chart to show that her eco-friendly products are better than other regular items available in the market. According to Charles Kostelnick's four levels of design, Margaret's choices belong to the ________ of design.

Accepted Answer

A)   supra-level
B)   intra-level
C)   extra-level
D)   outer-level
E)   inter-level

Question 6

Kai has just finished writing a draft of the instructions that will be included with the new electronic device produced by his company. Which of the following processes is likely to reveal the most flaws in the document's design?

Accepted Answer

A)   Read through the document a minimum of five times before publishing.
B)   Observe and interview a diverse group of users while they read the document.
C)   Have Kai's boss read through the instructions and provide feedback.
D)   Send the instructions to a highly educated reader for analysis.
E)   Compare the document to a successful set of instructions for a similar product.

Question 7

Which of the following is a guideline that should be followed when using colors and decorative devices?

Accepted Answer

A)   Use colors to highlight minor points or information in the body of a text.
B)   Use as many highlighting devices as possible to make the document look appealing.
C)   Analyze an audience before making color choices because the meanings of colors may vary.
D)   Avoid the usage of color to highlight points because it deemphasizes remaining information.
E)   Use a lot of decorative devices to make a document attractive to the audience.

Question 8

From a design perspective, when drafting text for a business communication, it is important to consider how the text is tethered to

Accepted Answer

A)   previous publications by the company.
B)   accompanying graphic content.
C)   a strict production deadline.
D)   language used in competitors' communications.
E)   the cost of printing.

Question 9

Infographics have become less common in the digital age.

Accepted Answer

A) True 
 B)False

Question 10

When designing a website, it is a good design strategy to

Accepted Answer

A)   use a constant font size and design throughout the document.
B)   ensure that links do not change color when they are visited.
C)   use large blocks of text and as much animation as possible.
D)   use a black, dark grey, or dark blue background for visual variety.
E)   provide visual variety through bullets and indentations.

Question 11

The style of a font shapes the reader's response to a document as much as the size of the font.

Accepted Answer

A) True 
 B)False

Question 12

Lesley works for Stop Now, a clothing boutique, and has been asked by her manager to write a report on "Growth of Stop Now in the last 5 Years." What can Lesley do to create white space in her document and make it easier to read? Explain with examples.

Accepted Answer

The answer of Lesley works for Stop Now, a clothing...

Question 13

What are some ways to make a home page easy to use so that visitors stay long enough on the page?

Accepted Answer

The answer of What are some ways to make a...

Question 14

Full justification should be used when

Accepted Answer

A)   one must use fixed typefaces.
B)   one wants to use as few pages as possible.
C)   one wants to establish an informal look.
D)   one uses very short line lengths.
E)   one wants to have lines ending in different places.

Question 15

Accessible design is preferable, but not required.

Accepted Answer

A) True 
 B)False

Question 16

Where should the source of data presented in an infographic be cited?

Accepted Answer

A)   in the title of the infographic
B)   in a footnote at the bottom of the page
C)   on the page opposite the infographic
D)   on the front page of the document
E)   in an unobtrusive location on the infographic

Question 17

Which of the following instructions regarding font choices should be followed while designing a document?

Accepted Answer

A)   Twelve-point type should be used for letters, memos, emails, and reports.
B)   Italics should be used for headings rather than bold since italicized text is easier to read.
C)   Bold should be used only if more than one method is needed to emphasize text.
D)   In complex documents, headings and subheadings should be of the same font size.
E)   If content does not fit in the available space, use smaller type to make it fit.

Question 18

In regard to business communications, the design of a document should primarily reflect and reinforce a company's

Accepted Answer

A)   ethics.
B)   profitability.
C)   long-term ambitions.
D)   image or brand.
E)   hiring practices.

Question 19

Explain how full justification is different from ragged right margins and when each should be used.

Accepted Answer

The answer of Explain how full justification is different from...

Question 20

Which of the following terms refers to the act of making a document inviting and usable for all users, without treating people who need special accommodations differently from other users?

Accepted Answer

A)   diversity
B)   accessibility
C)   eccentricity
D)   inclusivity
E)   equality

Exam 5: Designing Documents

The design of a document conveys a specific image of the

Why is usability testing an important step in document design?

Which of the following statements about design conventions is true?

Angie is designing a brochure for an upcoming career fair that she hopes will help attract a more diverse set of job candidates to her company, which currently employs only 20% women and 10% people of color. When selecting visuals for the brochure, which of the following strategies should she use?

Kai has just finished writing a draft of the instructions that will be included with the new electronic device produced by his company. Which of the following processes is likely to reveal the most flaws in the document's design?

Which of the following is a guideline that should be followed when using colors and decorative devices?

From a design perspective, when drafting text for a business communication, it is important to consider how the text is tethered to

Infographics have become less common in the digital age.

When designing a website, it is a good design strategy to

The style of a font shapes the reader's response to a document as much as the size of the font.

Lesley works for Stop Now, a clothing boutique, and has been asked by her manager to write a report on "Growth of Stop Now in the last 5 Years." What can Lesley do to create white space in her document and make it easier to read? Explain with examples.

What are some ways to make a home page easy to use so that visitors stay long enough on the page?

Full justification should be used when

Accessible design is preferable, but not required.

Where should the source of data presented in an infographic be cited?

Which of the following instructions regarding font choices should be followed while designing a document?

In regard to business communications, the design of a document should primarily reflect and reinforce a company's

Explain how full justification is different from ragged right margins and when each should be used.

Which of the following terms refers to the act of making a document inviting and usable for all users, without treating people who need special accommodations differently from other users?