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    Exam 18: Google in Three Parts: Search, Online Advertising, and an Alphabet of Opportunity
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    Which of the Following Factors Contributes to a Web Page's
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Which of the Following Factors Contributes to a Web Page's

Question 31

Question 31

Multiple Choice

Which of the following factors contributes to a web page's quality score?


A) Number of characters in the ad
B) Cost per Click
C) Cost per Impression
D) Image richness
E) Click through Rate

Correct Answer:

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