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Zara's Staff Members Regularly Collect Data from Customers at Its

Question 21

Multiple Choice

Zara's staff members regularly collect data from customers at its stores. This data is used to:


A) decide the designs and styles of Zara's products for the next few seasons.
B) determine the in-store soundtrack and layout.
C) inform designers on customer preferences and staff on store sales results.
D) determine where future Zara stores should be located.
E) identify the products that customers would like to buy through discounted sales.

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