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The Zara Experience Involves a Regular Supply of New Stock

Question 24

Multiple Choice

The Zara experience involves a regular supply of new stock on the shelves, because of which customers tend to visit Zara's stores more often than they visit other retailers' stores. However, such a policy will become more expensive to maintain if:


A) star designers demand a higher fee for its designs.
B) PDAs are not used.
C) fuel costs rise.
D) Zara's horizontal integration fails.
E) Zara outsources its production process.

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