In Marketing, Gray Market Refers to The

Multiple Choice

In marketing, gray market refers to the:

A) process of dividing a larger market into smaller markets that share a common characteristic, such as age, gender, income level, or lifestyle.
B) trade of goods and services that are illegal in themselves and/or distributed through illegal channels.
C) commerce areas where, because of price differences across countries, consumers are able to cross international borders to legally purchase products at lower prices than in their home country.
D) commerce areas where vendors purposely deceive buyers by altering products and then sell them as branded products at a bargain cost.
E) secretive, unregulated (though often technically legal) trading in commodity futures.