Multiple Choice
A large supermarket chain in Nigeria is conducting research into consumer purchasing behaviour. It has 12 regions with 30 stores on average in each region. In order to save travel time, they decide to conduct the research in 10 randomly selected stores in each of 4 regions. What type of sampling approach is this an example of?
A) Multi-stage sampling
B) Stratified sampling
C) Cluster sampling
D) Simple random sampling
Correct Answer:
Verified
Correct Answer:
Verified
Q2: What term is used to describe data
Q3: Why might a researcher make use of
Q4: A software company wishes to improve training
Q5: What advantage does the use of a
Q6: A researcher needs data that reflects what
Q7: A researcher collects data on the length
Q8: When deciding on the size of a
Q9: Which description BEST defines a simple random
Q10: Which of the following is NOT a