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    Why Might Lionel Poilane Have Preferred Exporting His Specialty Products
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Why Might Lionel Poilane Have Preferred Exporting His Specialty Products

Question 118

Question 118

Essay

Why might Lionel Poilane have preferred exporting his specialty products around the world rather than involving himself in a licensing arrangement?

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Exporting allows Poilane to be in contro...

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