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    Business Essentials Study Set 2
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    Exam 11: Marketing Processes and Consumer Behavior
  5. Question
    "Speed to Market" Is ________
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"Speed to Market" Is ________

Question 2

Question 2

Multiple Choice

"Speed to market" is ________.


A) a firm's success in responding to customer demand or market changes
B) truck and rail speed that gets products to the retailer fresh
C) consumer urgency created by effective advertising
D) being able to open a market early in the morning

Correct Answer:

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