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    Essentials of Marketing
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    Exam 2: Strategic Planning for Competitive Advantage
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    Which of the Marketing Mix Elements Is Often the Most
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Which of the Marketing Mix Elements Is Often the Most

Question 171

Question 171

Multiple Choice

Which of the marketing mix elements is often the most flexible?


A) Product
B) Promotion
C) Publicity
D) Place
E) Pricing

Correct Answer:

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