Multiple Choice
Which of the following is NOT an example of product differentiation?
A) An organic produce store claims its fruits and vegetables are pesticide-free and more healthful than produce found in big supermarkets
B) A soda company touts its product as being "fresher and lighter" than other sodas
C) A pain medication advertises a special ingredient that is especially effective against migraine headaches
D) A margarine company creates ads claiming that its product tastes "just like butter"
E) All of the above are examples of product differentiation
Correct Answer:

Verified
Correct Answer:
Verified
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