Multiple Choice
Roger has lots of nice photos of his family on his digital camera and wishes he could display them on his desk at work without having to print them out.A coworker told him that he could purchase a digital photo frame to download and display his digital photos.Because Roger did not know such a product existed,digital photo frames represented a(n) _____ to him.
A) heterogeneous shopping product
B) diffusion
C) market laggard
D) product diversification
E) innovation
Correct Answer:

Verified
Correct Answer:
Verified
Q150: _ evaluate new-product ideas usually before any
Q151: Without the Internet,it would be impossible to
Q152: The pedometer is getting kicked up a
Q153: Researchers have found that 39 percent of
Q154: The pedometer is getting kicked up a
Q156: What can the marketers of consumer products
Q157: Very few firms follow a formal new-product
Q158: Which of the following adopters is MOST
Q159: The maker of Purell hand sanitizer tested
Q160: Kathy purchased an Amazon Kendle e-book reader